Samsung recently announced “The Frame,” a new television that goes in a unique direction and is sure to draw some interest.
The new television doubles as a work of art. When it’s off, the television can display “more than 100” art pieces and blend right into a room. Samsung released the announcement, in part stating:
Based on new innovative technology, The Frame looks like a picture frame hanging on a wall when ‘Art Mode’ is on. Instead of fading to black like a conventional TV, The Frame’s display transforms into a work of art, letting the users select custom-designed digital art pieces. With more than 100 art pieces in 10 different categories – including landscape, architecture, wildlife, action, drawing and more – to choose from, it is sure to please every design preference. Paired with the numerous options for art layouts and colors, as well as customizable accessory options including interchangeable bezels and an optional Studio Stand, it truly complements the user’s living space.
The Frame mounts right onto the wall with innovative technology. This is similar to LG’s Wallpaper TV, but The Frame is likely to be released in smaller sizes compared to LG’s 65″ and 85″ wallpaper televisions. The innovation by these television companies is great for consumers.
Samsung says the product will be available in the spring.